IFF is a flavor powerhouse with 130-year heritage, delivering consumer-driven, technology-enabled Taste Designs. Our flavors are executions of art and science, crafted with technical know-how and flavorist creativity to drive product uniqueness and trigger emotion, memory, and imagination. How a product tastes is one of the biggest determinants of consumer preference. Flavors and seasonings are customized according to your needs and embedded with technologies from our Re-Imagine and Re-Master Innovation Programs.